In business, blue can be used to evoke a sense of dependability, reliability and trustworthiness. Adding deep blue furniture or painting a wall blue establishes a serious environment. It shows that you mean business and that you are there to listen, to be trusted and to be taken very seriously.
However, deep blue also calls for a sense of calm. Adding a blue carpet, or blue accessories introduce a peaceful and respectful working environment. Tasks are being taken care of in an orderly and mindful fashion. Blue is steady, and the to do lists of the day will be meticulously checked of one by one. A blue office runs in an orderly and cool fashion. If you find yourself in the business of any kind of regulation enforcement or accounting, the color blue will emphasize your steadfastness and sincerity.
Blue is the color of deep thinking and expansive communication. It is intuitive and invokes a sense of knowing. So if your business involves journalism or the law, blue would be a perfect color to introduce into your decor.
Blue works as a balm for frazzled nerves. It soothes the soul, it quiets the nerves and it introduces a sense of stillness, serenity and tranquility to the person that enters your office. Therefore, if you are a healer or a person working in the healing arts, a deep blue decor will accentuate and support your efforts.
As much as blue exudes reliability and loyalty, it can also be perceived as boring or it may evoke a state of depression. A deep blue ceiling can make the customer feel closed in and anxious. A blue wall says don’t come near this area. Too much blue can be a double edged sword and it could create an emotional storm instead of emotional security.
So use your blue in a refined manner to show that your business is calm, responsible and sincere.
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